Daily Archives: February 13, 2004

Search engine marketing drove growth in online ad spending in 2003

Posted on February 13, 2004 by WebSage

The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) find online advertising spending hit $7.2 billion for the entire year last year, representing a 20% increase in spending over 2002. Article Online ad spending in Q4 2003 totaled $2.2 billion, rising … Continue reading →

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