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Monthly Archives: March 2004
The age of shopping search engines
On Tuesday, March 23rd, Shopping.com, the online product comparison and shopping search engine, filed for IPO. Shopping.com is the results of the merge between DealTime and Epinions, and allows customers to compare prices on products and merchandise. According to SiliconValley.com: … Continue reading
Posted in Search Engine Marketplace
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MSN, AOL, Google in an odd threesome
Round one: AOL could buy a piece of Google Today Reuters revealed that under a 2002 deal, AOL has the right to buy about 1.9 million preferred shares of Google Inc., the number one search engine, for around $22 million. … Continue reading
Posted in Search Engine Marketplace
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Comparing Google and Yahoo results
Did you ever wonder how your search engine results compare on Yahoo and Google? You are not the only one! A friend, Vinay Jain, just shared with me a pretty cool tool which visualizes the differences in the search engine … Continue reading
Posted in Search Engine Marketplace
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Integrating web site relaunch with optimization efforts
This week, JupiterResearch shared the following facts with anybody on their Internet Planet conference list: 58% of Web sites are planning a relaunch this year. 49% of Web site managers say usability is their top challenge in 2004. 41% of … Continue reading
Posted in Web Site Optimization
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The Future Wars of Search
One of the keynote speeches and another session at the Search Engine Strategies conference was the future of search. Everybody agrees that the search engine technology and market place are dynamic. How this will work out for the main search … Continue reading
Posted in Search Engine Marketplace
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Big business hot for SEM, small business cool to PPC
Search engine marketing, once dominated by small and medium size businesses, is now the territory of big-budget marketers. The percentage of those spending more than $1 million doubled to 24%, according to a new survey by JupiterResearch updating results from … Continue reading
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Most visitors view only 1 – 2 pages per web site
In a study announced on March 8, 2004, OneStat.com reports that almost 55% of all internet users who visit a web site view 1 -2 pages per visit and 16.56% view 2 – 3 pages per visit.
Posted in Web Site Optimization
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Ask Jeeves purchase of Excite, iWon, MyWay parent Interactive Search will make it #4
While at the Search Engine Conference, the Ask Jeeves representatives shared the news that they are folding out their data feed program for inclusion of large number of dynamic pages into the Ask Jeeves index. What they did not share … Continue reading
Posted in Search Engine Marketplace
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Overture Site Match Pricing Comparison
The newly introduced Overture Site Match replaces and simplifies a variety of paid submission offerings for the different web properties purchased by Yahoo last year. The basic selling points of Overture Site Match are: Pro: Site Match up-front fees are … Continue reading
Posted in Web Marketing
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Yahoo launches free search submit
As reported in my February 18th blog entry, “Yahoo launches new search engine…” the promised Yahoo! free search submit is now up and running. At the “Meet the crawlers” session on March 4 at the Search Engines Strategies conference, Tim … Continue reading
Posted in Search Engine Marketplace
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